If a reporter asks a question you know you can't answer, what is the best response?

When confronted with a question from a reporter that you cannot answer, the most professional and effective response is to state that you are unable to comment on the matter. This approach is appropriate because it maintains your integrity and credibility. It sets clear boundaries regarding the information you are willing or able to share, which is crucial in a media context where miscommunication can lead to misinformation or speculation.

By communicating that you cannot provide a comment, you avoid the risk of giving incomplete or inaccurate information. This method also respects the reporter's role while safeguarding sensitive or confidential information. It allows you to remain transparent about your limitations without leaving the door open for ambiguous responses or future misinterpretations.

The other options, while well-intentioned, may not serve you as effectively in a high-stakes communication scenario. For instance, suggesting to answer later or promising to find out information can create expectations that may not be met, potentially leading to further inquiries or misunderstandings. Asking the reporter to rephrase their question might seem evasive and doesn't provide a reasonable solution to the original inquiry.