What should be avoided in conversations with reporters to maintain relations?

Maintaining good relations with reporters is crucial for effective communication and public relations. One important principle is to avoid assuming that anything is "off record." This means that unless you have explicitly agreed with the reporter that a particular statement or piece of information is off the record, they may choose to publish it.

When you assume information is off record, you risk misunderstandings that can damage your credibility and the relationship with the reporter. It’s important to be clear about what information can be shared publicly and what should remain confidential. This clarity fosters trust and helps ensure that both parties are on the same page regarding what can or cannot be reported.

The other options also represent important considerations, such as disclosing sensitive information or providing inaccurate data, which can lead to negative consequences in communications. However, the presumption of "off the record" is a direct issue related to the basic understanding of the ground rules in conversations with reporters.